adias fitsmart realtime intensity guidance

adidas Fit Smart Preview

adidas have revealed the Fit Smart – a wrist based training aid and exercise monitoring system. Hopefully potential users haven’t been watching Continuum. It connects via bluetooth to adidas’ miCoach Train and Run app, on which you can change the device’s settings and choose training programs.

It measures:

  • heart rate, via adidas’ optical system – no chest strap required!
  • calories
  • pace, via accelerometer
  • distance
  • stride rate

An LED strip shows you workout intensity. A dot matrix display It prompts you to speed up or slow down during the exercise to stay within the programme chosen and also provides the menu and stats.

adidas fitsmart back

adidas fitsmart front

adias fitsmart realtime intensity guidance

Claimed accuracy for pace is close to 95% which is impressive given it’s not GPS. I guess a future version could integrate with GPS in the phone app to increase accuracy (if you strap it to your arm during a run).

It is aimed at beginner to intermediate level runners and gym / fitness enthusiasts (as opposed to the adidas Smart Run which is aimed at serious runners). The Smart Run is an amazing device with only one drawback: its lack of ability to talk to other systems, being locked down to the adidas MiCoach ecosystem. For serious athletes this might be a problem. But for the target audience of the Fit Smart, I think they will be much more willing to stick to brand and use the various MiCoach features being expanded all the time by adidas. Maybe adidas will use this influx of extra revenue to continuously improve and expand the service and maybe open it up to other devices with a subscription and also let you use their devices on other services – adidas’ access to fitness experts (and R&D funds) puts them in a unique opportunity to make the apps and services world-beating.

adidas micoach app1

adidas micoach app2

Battery life is claimed 5 days with 1-2 hours exercise per day, so similar to rechargeable GPS watches.

adidas fitsmart charger usb

Available from mid August in the US on – it will be $199 (price not yet confirmed for UK), which looks to be reasonable for what you get.

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